Schmap guide to London

I have two of my Creative Commons licensed photos included in the third
edition of Schmap, which is an online / offline guide to London and other cities. Teh downloadable version only works on Windows though. It says “MAC OSX – coming soon” (where have I read that before? ).

Bank of England Museum

Schmap guide to London 40158067 4e30be3b50 m

and

Moshi Moshi Sushi

Moshi Moshi at Liverpool Street Station is the pioneer of conveyor belt sushi restaurants.

Schmap guide to London 23495501 93b25e3db3 m

I’m also informed about “schmapplets” – customizable widget versions of the Schmap London Guide:

Schmapplets

The innovative technology behind Schmap Guides is also used by clients, partners and bloggers to power the display and syndication of schmapplets – a range of fully customizable map mashups and map widgets.

Schmap’s platform enables users to:

• Collate, edit and manage place related text, photos and maps.
• Publish fully customizable mashups directly to the web with a single click.
• Power websites or blogs with a range of templates and choice of mapping APIs.
• Syndicate content via fully customizable map widgets.
• Support mobile browsing, custom printing, and much more.

For a traveler or local resident, schmapplets are a great way to share recommendations, trip itineraries, local expertise and reviews. For the professional web publisher, schmapplets add an interactive mapping element to a website with a travel, events or local interest focus, and a compelling way to promote and syndicate map-related content to readers or fans.

A selection of showcase schmapplets can be viewed at www.schmapplets.com.

The link I was sent ( http://www.schmap.com/schmapplets/p=21372046N00/c=SE1001231)
leads to a page which says “Schmap New York Published Photographer: Andy Roberts” although I’ve never been to New York in my life, and probably won’t now. It doesn’t work either. Looking at the schmapplets page, the so called widgets will only work after you’ve downloaded something onto a Windows computer. I can’t see them leveraging a whole load of free word-of-mouth from Flickrites and bloggers with this one, but maybe I’m wrong.

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